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MailCheap vs EmailOctopus

EmailOctopus has a useful free entry tier and email-marketing workflows. MailCheap is worth comparing when you want its newsletter-focused approach and AI/API connection.

Explore MailCheap See EmailOctopus pricing ↗

Research review: 26 October 2026 · By Yusuf Muritala · Desk research, not a hands-on test.

THE DECISION IN PLAIN ENGLISH

Two budget-conscious options.
Look beyond the headline.

Start with EmailOctopus if its free tier covers your list and sending needs. At larger sizes, compare the exact allowances and workflows rather than assuming a huge saving. MailCheap’s price advantage in some weekly examples is small enough that a needed automation can matter more.

Our view: small differences deserve proportional decisions. A few dollars per month should not drive a disruptive move if a working automation or team process would be lost. When the gap is larger and your requirements are straightforward, the case for switching becomes stronger. Price your own workload before using any illustrative saving.

WHAT YOU ARE ACTUALLY CHOOSING

Capabilities before compromises.

RequirementMailCheapEmailOctopus
Hosted free optionNo hosted free plan2,500 subscribers; 10,000 monthly emails
Free-plan brandingNo hosted free planEmailOctopus branding
AutomationWelcome emailSubscriber-triggered workflows
Paid-plan collaborationCheck current account limitsPro lists unlimited users
AI/API workflowMCP and REST APIAPI; no native MCP in vendor snapshot

Sources: EmailOctopus official pricing · MailCheap’s dated comparison · MailCheap plan limits · EmailOctopus automation guidance. Features vary by plan; confirm them with the provider.

A DATED BENCHMARK, NOT A LIVE QUOTE

What a weekly newsletter could cost.

USD per month, monthly billing. One issue per week, about 4.3 emails per reader per month. Taxes, add-ons and payment processing are excluded.

ReadersMailCheapEmailOctopusMonthly difference
1,000$19FreeEmailOctopus $19 less
4,000$19$31.5MailCheap $12.5 less
10,000$39$44.5MailCheap $5.5 less
50,000$149$178MailCheap $29 less
100,000$149$345MailCheap $196 less

EmailOctopus basis: Starter / Pro. Published by MailCheap on 15 October 2026; reviewed 26 October 2026. Vendor-authored benchmark, not independently verified live pricing at every tier.

Estimate MailCheap costs using your actual bill ↗
WHO SHOULD CHOOSE WHAT?

A recommendation with conditions.

CONSIDER MAILCHEAP

A fit when…

  • You want its direct MCP publishing workflow.
  • You do not depend on broader automations.
  • Your verified bill shows a worthwhile saving.
See MailCheap plans
CONSIDER EMAILOCTOPUS

A fit when…

  • Your audience and sends fit the free tier.
  • You rely on existing automations.
  • Pro’s team access or forms suit your workflow.
Check EmailOctopus directly ↗
IF YOU DECIDE TO MOVE

Move the workflow.
Not just the addresses.

Export contacts with all relevant columns and retain a separate record of unsubscribed contacts. Review list structure and automation triggers before consolidating. MailCheap’s guide describes importing unsubscribe records too so they remain suppressed.

Keep your original export. Test subscriber fields, suppression status, sender identity and signup links before your first campaign. Run a small validation send and allow time for the new provider’s onboarding process. Do not cancel your existing service until the replacement works.

Read MailCheap’s official migration guidance ↗
BEFORE YOU CHOOSE

Your questions,
answered.

Can 2,500 readers receive a weekly newsletter free?+

Not in every month. At 4.3 issues per month, that is about 10,750 emails, above the free 10,000-send allowance. Check your actual schedule.

Is MailCheap dramatically cheaper?+

Not in every scenario. The dated 10,000-reader example differs by $5.50 per month before feature differences, so workflow fit matters.

Is this a comparison with EmailOctopus Connect?+

No. It covers hosted EmailOctopus. Connect uses Amazon SES and needs a separate cost and setup comparison.

CHECK THE EVIDENCE

Sources & editorial limits.

EmailOctopus official pricing · MailCheap’s dated comparison · MailCheap plan limits · EmailOctopus automation guidance · Migration guidance.

Official product pages were reviewed for capabilities and entry limits. Multi-size price tables use the explicitly dated MailCheap comparison and may differ from live quotes. This is affiliate-funded desk research; no independent deliverability test or product rating is claimed.

Read our full methodology ↗
LESS OVERHEAD. MORE NEWSLETTER.

Keep your readers.
Rethink your bill.

See whether MailCheap fits the way you publish.

See MailCheap plans Hosted plans from $19/month · No free trial
FOR NEWSLETTER PLATFORM FOUNDERS

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